Sharp successful with Sun Campaign

March has the European Commission communication campaign "" Sun, Sun, Sun"with the coveted sustainable energy Europe Award Award. Thus, the jury sharp honors solar, Q.Cells and MTV and its commitment to information about renewable energies and CO2 savings awareness.

The European Commissioner for energy, Günther Oettinger, awarded this year's price for projects which have deserved in energy efficiency, environmentally-friendly transport and promote renewable energy sources. 16 Million viewers has TV and Internet campaign "achieved"Sun, Sun, Sun"in Germany in humorous manner and aware for it.This success and the creative implementation of the campaign got the jury of the European Commission, which presented the sustainable energy Europe Award for this year the fourth time.

Sharp the production started in Japan just in the new production facility for thin-film cells. (Image sharp)




""We welcome this great and coveted award of the European Commission and see us in our commitment to the use of renewable energy sources confirmed", said Barbara Rudek, Manager governmental affairs sharp energy solution Europe.""With the campaign wanted to we humorous way young people for the issue of renewable energy, in particular solar energy awareness and motivate CO2 savings in everyday life. Especially the young generation is creating a sustainable future and a change in energy. We inspire not only young people but also the jury could, is for us a confirmation and T of the campaign, next to Rudek.

In her eulogy Fiona Hall, members of the European Parliament, the campaign praised "" Sun, Sun, Sun"as a good example as young people in creative ways for sustainability and renewable energy can sensitize, without threatening with the index finger."A toaster, a mobile phone, a hairdryer and a Ghettoblaster as the clean energy from the Sun on strike energy experts engage in campaigns TV spot. Accompanied was the spot which ran exclusively at the media cooperation partner MTV from January until April 2009, an information and promotional website. The German communications agency WBN: Office of communications has developed the campaign. Produces the spot was the Animatinonsstudio stop trick.

Sharp is 50 years driving force for the use of photovoltaics and has considerably developed the European solar market.The company developed next to Mono and polychlorinated kristallinen solar thin-film cells and Lichtkonzentratoren.In addition to three engine fertigungsstätten in Japan and one in Tennessee, solar electricity modules are manufactured since 2004 in the Welsh Wrexham/UK for the European market.In Europe the solar pioneer buys also glass and silicon for cell and engine production and works with partners in installing solar energy systems.Today, produced sharp far more than 2.5 gigawatt solar cells and is one of the world's largest Photovoltaikhersteller.

Source: Sharp Germany